About us

Why we exist

Print-on-demand lets anyone with a design open a shop. But the work that decides whether a listing gets found (keywords, tags, photos, marketplace rules) still takes hours, or a paid tool most new sellers can't afford.

We're building Claude-powered agents that do that work, and we're starting with the part that should belong to everyone: a free, open-source listing optimizer for the community. Paid automation for larger shops keeps the free tier funded.

Our vision for the next 24 months: every independent seller gets an AI listing team, agents that audit, write, illustrate and keep a whole catalog current, with the seller making the final call.

Our goals

  • 200,000+

    listings optimized free. Year-one target after launch.

  • 10,000

    sellers a month on the free tier. Target by month 12.

  • 2028

    Shop Agent for every shop size, in 10+ languages. Goal by end of 2028.

Founder

Huỳnh Quốc Bình, Founder & CEO

Huỳnh Quốc Bình

Founder & CEO

Bình builds AI tools for independent print-on-demand sellers. Regaltee started from one idea: every small shop deserves the listing team that big sellers pay for — run by Claude agents, with the first tier free for the community.

How we work

An AI-agent-first company.

We're a small team, so Claude agents do the repetitive work and people make the decisions. Every agent below drafts; a person approves anything that reaches a customer or a codebase.

  • Marketplace rule watcher

    Reads Etsy, Shopify and Amazon Merch policy pages and seller-forum announcements, flags rule changes and proposes updates to our rule sets.

  • Support inbox triage

    Sorts incoming email by topic and urgency and drafts replies for a person to review and send.

  • Code review & QA

    Reviews every change for bugs and regressions and writes test cases before a human merges.

  • Feedback synthesis

    Groups early-access feedback into themes each week so the roadmap follows what sellers actually ask for.

Company information

Company
Regaltee
Country
Vietnam · Singapore
Email
[email protected]

Contact

Questions, ideas from seller communities, or feedback on the optimizer: email [email protected]. The founder reads every message.

Get early access to the free optimizer